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The Wall Street Journal Complete Money and Investing Guidebook (The Wall Street Journal Guidebooks)
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The Wall Street Journal Complete Money and Investing Guidebook (The Wall Street Journal Guidebooks)

Neither a hands-on investment manual nor a basic introduction to investing, Kansas's book straddles the divide between those two extremes, but has trouble finding a comfortable spot. Kansas tries too hard to reach casual readers, as when he compares the New York Stock Exchange to a lemonade stand or a trading specialist to a traffic cop, two simple analogies that give way to a stream of jargon and technical details that may overwhelm readers unfamiliar with big finance. Luckily, Kansas never strays far from the wry humor he uses to enliven the finer points. For example, in a discussion of the high risks of venture capital, Kansas writes, "Venture capital is a lot as its name applies, though one is tempted to place 'ad' before 'venture.'" The book isn't afraid to wade into controversies such as Henry Blodgett's questionable stock recommendations, and at its best it feels as though an experienced financial journalist is gossiping with the reader over drinks. As its title suggests, this book is a primer, providing backgrounds on every major type of investment or financial activity, with a pleasing economy of style that incorporates sidebars for people seeking more in-depth information on how to read stock listings or the history of the Dow Jones Industrial Average. The ideal reader of this book isn't a total financial novice, but readers with an at least cursory understanding of trading, investments and economics will find Kansas' book a rewarding read.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

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Product Details:
Author: Dave Kansas
Paperback: 224 pages
Publisher: Three Rivers Press
Publication Date: December 27, 2005
ISBN: 0307236994
Package Length: 9.06 inches
Package Width: 5.2 inches
Package Height: 0.71 inches
Package Weight: 0.66 pounds
Average Customer Rating: based on 20 reviews
 
 

Customer Reviews:
Average Customer Review:4.0
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5A good Primer  Apr 11, 2008
This book is a great primer if you are interested in investing and wall street. Don't expect how to beat the market with it. I used it to formularize myself with general investing concepts before delving into more complex books, and it did the job beautifully. This book is most likely useless for a veteran.

4Primer on Wall Stree Terms  Feb 03, 2008
If you are vivid WSJ reader, this book will enlighten you with good background on most frequently used terms in financial jargon. I found this book very useful and examples quoted are simple and easy to understand.

I definetly expected more clarity on Currency topic in this book and ofcourse it would be nice to read from this author about current subprime mortage crisis which has global impact now.

Overall, it is definetly a good book to read to understand basics of lot of terms used in INVESTMENT world.

2 of 2 found the following review helpful:

5An Introduction to Wall Street  Nov 17, 2007
As often happens, the marketing title does not accurately reflect the author's purpose in writing the book. As a brief introduction to Wall Street terminology, history, and trivia, this book is an absolute gem. It is not, however, a "complete guidebook" to "money & investing." The book does offer excellent layman overviews on "money & investing" topics including stocks, bonds, mutual funds, options, futures, real-estate, and retirement investing. The coverage is as "complete" as can be expected from a 200-page book. The author's emphasis is in clarifying concepts at the operational level rather than getting lost in the mathematical details. True to the spirit of a "guidebook," there are sections on "online resources" and "suggesting reading" at the end of each chapter. However, even the "suggested reading" does not go deep enough. So, when you're ready to dig deeper, you would be well advised to pick up a college text on corporate finance.

1 of 1 found the following review helpful:

4An Excellent beginner's overview  Jul 20, 2007
In concurrence with other customer reviews, this is an excellent book on the fundamentals of investing. The only reason I didn't rate it 5 stars is because the author doesn't address the question so many beginners often pose, "what is a stock?". He provides excellent easy-to-read descriptions of practically every major investing vehicle, but just doesn't broach this most elementary of questions.

1 of 1 found the following review helpful:

4Great starter!  Jun 16, 2007
If you want to be able to understand what the market pros are talking about on CNN, make this book your first pick. You'll learn mostly how the market works and how to use the tools of investing -- more so than how to make big bucks.

 
 
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