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 Insightful. Apr 23, 2008
This book is insightful. It's especially nice that I can just pick it up, read one review and not come back to the book for a while. Nicely compartmented.
A must for every entrepreneur! Apr 18, 2008
This book captures the vision and courage of some of the most important entrepreneurs in high tech market. It also reveals the human side of these legendary people
1 of 1 found the following review helpful:
 Some great insights from even greater thinkers Mar 02, 2008
The value to be found in this book is undeniably from the access to a sampling of some truly great minds. Most of the interviews are worth reading, but a few of them are simply stellar; not because of Livingston's questions, but because the interviewees are very expressive and thoughtful people. When a single response in this book spans more than a typed page, generally the wisdom contained therein is worth its weight in gold.
A few of the founders were boring or useless, but I think that's just the nature of things. Livingston's questions could have been less scripted and forced at times, but overall she did a good job presenting this in a readable and compelling piece. I recommend it to anyone interested in entrepreneurship or the tech industry in general.
1 of 2 found the following review helpful:
Inspiration at its finest Feb 22, 2008
This book has been so inspirational to me as I work on my internet startup. In just through reading the interviews with the founders I've picked up some excellent tips and have adjusted my business to avoid some of the mistakes they've made and implement some of their winning ideas. Read this book if you want to be inspired to create the next great technology company.
It is what it is - Life in a start-up Jan 15, 2008
Being in a start-up myself, I read this book to find comfort and confirmation about the volatility and emotional roller-coaster that comes with a working at the brink of software-as-a service. This book was just what it promised - interviews from some of the great successes in SV and elsewhere, their humble and sometimes difficult beginnings ('against all odds') that I am experiencing right now. It's not a literary piece of work - never intended to be, on the contrary, I felt the writing style was just what fits with a life in the fast lane - little time, easy to read chapters, inspiring and thank god, very 'down to earth.'
The one critical point I would like to make: I am somewhat perplexed how the companies were chosen - there are so many other companies that could have fit the profile which seem much more of a success than some of the companies/products in the book (gmail? Comm'on, I guess the author wanted to have Google in there, but didn't get an interview so she went with gmail?). Other great companies are easy to find - they don't even need to be in the consumer space. How about Salesforce.com? I definitely liked the mix of 'new' and 'experienced' start ups. This book was a breeze to read and insightful for us start-up enterpreneurs.
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